In response to the customer's request, we, Yuho Technology company successfully designed a bird's nest gift packaging box for the customer. The customer's requirement is: high-end and classy, while taking into account cost factors. Customers are very satisfied with our design and development, and the market response after being put on the market has been very good! Sales surged!
1. Materials
The box body is made of food-grade environmentally friendly cardboard. The cardboard has a certain thickness and stiffness, which can effectively protect the bird's nest products from damage during transportation and storage. White pearl cotton is used as the spacer filling material inside. It has a soft texture and good shock resistance, which can prevent the bird's nest glass bottles from colliding with each other. The surface of the box is covered with a touch-sensitive film, which not only increases the gloss and texture of the box, but also has a slight anti-slip effect. The decorative part uses golden hot stamping foil to print brand logos, bird's nest patterns, etc., highlighting high-end quality and sophistication.
2. Technology
The die-cutting process of the cardboard is precise, the cuts are neat and smooth, and it is easy to assemble and form, ensuring high consistency in the size of each box. The surface treatment of the hot stamping process can present clear, bright and long-lasting golden patterns and text on the box surface covered with touch-sensitive film, without smudging or defects. The pearl cotton is cut and joined using customized molds, which perfectly fit the bird's nest product bottle and can be tightly wrapped without affecting product removal. The overall bonding process uses environmentally friendly glue, which is strong and odorless, fully ensuring the safety and quality of bird's nest products. Yuho Technology Company is a printing and packaging box manufacturer who is equipment with the most advanced printing and packaging box production machines.
3. Innovation points
a. Structural design innovation: A detachable and combinable structure is designed. The outer box is divided into upper and lower parts, which are closed by magnetic suction for easy opening and closing; the internal pearl cotton compartment can be flexibly adjusted according to the number of bird's nest bottles. It can not only meet the packaging needs of products of different specifications, but also create a unique three-dimensional sense of packaging when displayed.
b. Intelligent packaging innovation: Incorporating NFC (near field communication) chips, consumers can use their mobile phones to get close to the packaging box to obtain the bird's nest's origin information, production date, eating methods, traceability codes and other details, realizing convenient product information. Intelligent query and product traceability.
4. Cost-effective price
This bird's nest gift packaging box is priced at a mid-to-high-end level and is cost-effective. The price of the basic model is about [X] yuan. Compared with ordinary bird's nest packaging, the price has increased due to the use of higher quality materials, advanced technology and innovative functions. However, for brands positioned in the high-end bird's nest gift market, the price can match the value of their products, which can help improve the overall grade and image of the product and attract consumers who pursue high-quality and intelligent packaging experiences. In the long run, it will help improve product added value and brand competitiveness. Yuho Technology company continuously optimize the company's production process, improve production efficiency, and produce cost-effective packaging products for customers.
5. Economic benefits
After its launch, the packaging box performed well in the bird's nest gift market. The sales of the cooperating bird's nest brands have increased significantly. During the holiday promotion period, the sales of some brands increased by [X]% year-on-year, driving the sales of the entire bird's nest gift products. At the same time, its unique design and innovative functions have attracted industry attention, attracting more bird's nest brands and related supplement brands to discuss packaging cooperation business. The order volume continues to rise, proving that our packaging has brought huge profits to customers. Returns also promote the coordinated development and improvement of economic benefits in upstream and downstream industrial chains such as material suppliers and chip technology providers.
6. Brand influence
This bird's nest gift box plays a key role in shaping the brand image. It has become the brand's unique identity in the market, strengthening the brand's high-end positioning and technological image. In the minds of consumers, the brand is closely connected with keywords such as innovation, quality, and intelligence, and its brand awareness and reputation have rapidly increased. Through consumers' sharing on social platforms, the brand's influence is further expanded, attracting more potential customers, and consolidating the brand's leading position in the bird's nest gift industry. It has laid a solid foundation for the brand (i.e. customer) to subsequently launch other high-end product series or expand the market.